The Legacy, which comes with a 2-litre engine, is available in two forms: a sedan and a station wagon, costing Bt1.98 million and Bt2.05 million, respectively.
At the launch event, the company announced that world-class stunt driver Russ Swift would perform at the upcoming Thailand International Motor Expo, which will be held at Impact, Muang Thong Thani.
Motor Image, the official distributor for Subaru locally, said it expected to sell 30-40 units, most of them the station-wagon version. High sales of the station wagon are expected because of its low pricing and the lack of any competitors here.
The Legancy 2.0i also comes with a continously variable transmission, which is more fuel-efficient when driven in city conditions.
"The Legacy is now bigger and roomier on the inside. Due to its attractive design, it appeals to a wider customer base than the previous version did. At the same time, it still comes with the sporty character of the Legacy," said general manager Apichai Thamsiraruk. "The smaller Impreza usually accounts for about 65 per cent of our yearly sales. We're hoping the new design of the Legacy will challenge that percentage as more people start considering the bigger car."
Apichai said the scheduled "Russ Swift Stunt Driving" show would be an opportunity for Thai audiences to see a world-class stunt driver in action. Swift is mentioned three times in "guinness World Records" for his driving stunts.
The show will be held from December 5-7 in the P9 parking lot of Muang Thong Thani during the Thailand International Motor Expo. Subaru has spent Bt10 million to bring Swift to Thailand.
"Subaru customers and all viewers will learn more about the high-performance capabilities and safety features of Sabaru cars. The stunts that Russ Swift will perform will include two-wheel driving,doughnuts and dancing with the car, to name a few," Apichai said.
Motor Image sol d120 vehicles in the first 10 months and expects to close the year with sales of 160 units, similar to last year. The company expects to sell 20-30 units at the Motor Expo.
Apichai said that as Subaru products became more appearling, more customers were finding the brand accessible. A clear indication of this buying Subarus.
Motor Image now has a customer base of 4,000 in Thailand.
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